|The cover to Angie's List recent mailer and a pormtoinal poster for season one of the HBO's series.|
A concept building off a common euphemism for a toilet, Angie's List's recent mailer featured the headline, "Change of Thrones." The visual accompanying the title utilized a variation on one of the series' strongest iconographic visuals, Eddard "Ned" Stark sitting upon the Iron Throne of Westeros. The combination of both title and visual completes the allusion which at first glance is literary in nature, but given the success of the show, can properly be identified as a cultural allusion, too.
The only aspect that draws me outside the intended reference is the costumed(?) character standing in for Ned. I wonder what someone who has had no prior engagement with the Game of Thrones phenomenon would make of a superhero sitting upon a throne of plungers with toilet paper piled in the background?